Our affiliate Aimsun shifts its focus from providing software to outcome-based solutions and launches Digital Mobility Solutions – a holistic suite for digital mobility solutions. The platform combines classic traffic simulation software with data management and analysis, artificial intelligence and services.
Aimsun has developed five standard solutions that cover the typical use cases in the mobility industry, helping cities and mobility operators to optimise their traffic management:
- Aimsun Insight for historical data analysis;
- Aimsun Predict for real-time data analysis and prediction;
- Aimsun Start for rapid assessments and pre-feasibility studies;
- Aimsun Plus for full planning and operations, and of course,
- Aimsun Live, which is already a well-established and very successful real-time decision support system for transport management.
“The transition to solutions is a natural progression for Aimsun,” says Aimsun CEO, Alex Torday. “Our original mobility modeling software, Aimsun Next, remains at the heart of what we do, but by taking an outcome-based perspective, we can leverage our expertise to go beyond pure software delivery and offer a more complete service. With more than 25 years of experience in transport modeling, we are perfectly positioned to cover everything from software development to data treatment, model building, maintenance, governance, and solution design. This will allow our end users to get a better return on their investment and, more importantly, grow the use of these solutions by the different industry stakeholders, mainly consultancies.”
New solutions for new mobility challenges
With more than 25 years of experience in transport modelling, Aimsun is perfectly positioned to cover all processes from software development, data preparation, modelling, maintenance, monitoring and solution design.
“It is clear to us that we can fulfil an industry need, which is to provide end-to-end transportation modeling services,” says Alex Torday. “Our all-in-one approach goes beyond the tools and capabilities currently in use by many transport authorities, highway agencies, public transport operators or consultancies; the new suite of solutions will allow customers to plan and manage networks for all travel modes across a metropolitan area, or even an entire region, in a way that is fast, efficient, and cost-effective. We’ve seen the success of our existing Aimsun Live solution and it has inspired us to provide greater breadth and depth to our services and apply them across more of the typical industry use cases.”
With this outcome-based approach, Aimsun aims to address common pain points in the digital mobility industry, speeding up turnaround time, providing better output consistency and lowering the cost allocated to create project-specific outcomes.
Intuitive use for all project participants
In line with this customer-centric approach to digital mobility, all Aimsun solutions include a web-based user interface for non-technical users. This user-friendly dashboard allows multiple stakeholders to access the platform, ask relevant questions, and visualize answers using custom KPIs or management metrics.
Access for non-technical users is a key factor on large mobility projects with multiple stakeholders, where a platform or hub for collaboration not only increases stakeholder engagement but also the efficiency of decision-making.
All processes connected
Historically, customers who needed to plan and operate transportation had to use a broad range of disparate tools, which could be costly to maintain and prone to inconsistencies. The new suite of digital mobility solutions are true to Aimsun’s long-held philosophy of integration and are all built on a single platform; this platform is as valid for historical trend analysis as it is for assessing major infrastructure benefits 30 years into the future; the platform can adapt to almost any application, from assessing the operational benefits of priority-based traffic management at a vehicle-by-vehicle level to analyzing how a city-wide environmental transportation policy might affect emissions. A single foundation also means that the solutions are seamlessly scalable and can easily be adapted to changing customer scopes, budgets, and timescales.